Have you ever wondered what a real-life scenario could look like for a Microsoft HoloLens device? If you’re coming to Microsoft Build in Seattle this week, be sure to come by the Valorem booth (HUB space, Exhibit Hall 4AB, Aquarium #5) to experience it firsthand. Valorem will be presenting a brand-new HoloLens experience called the Tire Explorer, which was developed in partnership with Bridgestone.

UNVEILING A NEW HOLOLENS EXPERIENCE

The Tire Explorer features new, never-before-seen technology such as:

  • High-end product visualization #ShaderArt 
  • Real-world object tracking #NoFiducialMarkers 
  • HoloBeam full HD holographic narration #HoloBeamHighRes 

In anticipation of the large number of attendees who will want to see this live demo, we will also be streaming this new experience on monitors at our booth using Microsoft’s spectator view.

THE MIXED REALITY REVOLUTION: CHECK OUT OUR SESSIONS

As one of the first teams to ever create experiences for HoloLens devices in partnership with Microsoft, Valorem will also feature “lessons learned” talks at our booth (HUB space, Exhibit Hall 4AB, Aquarium #5), where we will share some of our experiences in short, 10-15 minute sessions on Being a Part of the Mixed Reality Revolution. These mini-sessions will provide you with helpful information on what it takes to create applications for the HoloLens device from a development, design, and business perspective.

Being a Part of the Mixed Reality Revolution

Wednesday, May 10

  • 11:15AM: Design Lessons Learned - Presented by Jesse Havens, UX Lead 
  • 12PM: Business Lessons Learned - Presented by Mark Brown, Senior VP, Research and Incubation 
  • 1PM: Developer Lessons Learned Part I - Presented by Rene Schulte, Director, Global Innovation 
  • 2PM: Developer Lessons Learned Part II - Presented by Rene Schulte, Director, Global Innovation
  • 3PM: Design Lessons Learned - Presented by Jesse Havens, UX Lead 
  • 4PM: Business Lessons Learned - Presented by Mark Brown, Senior VP, Research and Incubation

 

Thursday May 11

  • 11AM: Design Lessons Learned - Presented by Jesse Havens, UX Lead
  • 12:30PM: Developer Lessons Learned Part I - Presented by Rene Schulte, Director, Global Innovation
  • 2PM: Business Lessons Learned - Presented by Mark Brown, Senior VP, Research and Incubation
  • 3:15PM: Design Lessons Learned - Presented by Jesse Havens, UX Lead
  • 4:45PM: Developer Lessons Learned Part II - Presented by Rene Schulte, Director, Global Innovation
  • 6:15PM: Business Lessons Learned - Presented by Mark Brown, Senior VP, Research and Incubation

 

Friday May 12

  • 9:30AM: Design Lessons Learned - Presented by Jesse Havens, UX Lead
  • 10:30AM: Developer Lessons Learned Part I - Presented by Rene Schulte, Director, Global Innovation 
  • 11:30AM: Developer Lessons Learned Part II - Presented by Rene Schulte, Director, Global Innovation
  • 12:30PM: Design Lessons Learned - Presented by Jesse Havens, UX Lead 
  • 1:30PM: Business Lessons Learned – Presented by Mark Brown, Senior VP, Research and Incubation 
  • 2:30PM: Business Lessons Learned – Presented by Mark Brown, Senior VP, Research and Incubation

THE KEYNOTES

Valorem will tweet the best of Build this week, so be sure to follow us (@valorem). You can also watch the live stream of the keynotes or follow my blog, where I will be live blogging during keynotes and other select sessions:

  • Keynote day 1: Wednesday, May 10th, 8AM – 11AM 
  • Keynote day 2: Thursday, May 11th, 8:30AM – 10AM

THE PARTY

Yes, we work hard, but we also know how to party! If you’re at Build this week, be sure to join us for Mix2017, a fantastic night where iHeartRadio’s DJ will be mixing your favorite music and Valorem will mix your reality with exciting HoloLens experiences. Register to attend this private party on Wednesday, May 10, at 8PM, at the Living Computers Museum + Labs. I'll see you there!

 

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Join us for this private party!